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Marketing & Advertising
Books
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Marketing & Advertising: Books
Finding Articles on Marketing
Journals
Books
Websites
Marketing Dictionaries & Encyclopedias
Marketing Books
3economy+ Glossary
by
Corral-Robles, Silvia eta al.
Call Number: EBSCO eBooks
A corpus-based trilingual terminology dictionary on international economy, marketing and tourism.
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The Capstone Encyclopedia of Business
by
Peter S. Cohan
Call Number: EBSCO eBook
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Collins Dictionary of Business
Call Number: Credo Reference eBooks
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Concise Dictionary of Commerce
Call Number: EBSCO eBooks
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Dictionary of Marketing Communications
by
Norman A. P. Govoni
Call Number: Sage Knowledge eBooks
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Dictionary of Marketing Terms
by
Betsy-Ann Toffler; Jane Imber
Call Number: EBSCO eBooks
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Dictionary of Media and Communication Studies
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Dictionary of Trade and Commerce
by
Sur Das
Call Number: EBSCO eBooks
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Encyclopedia of Emerging Industries
by
Drew D. Johnson
Call Number: Credo eBooks
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Encyclopedia of Sports Management and Marketing
by
Linda E. Swayne (Editor); Mark A. Dodds (Editor)
Call Number: Sage Knowledge eBooks
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The New Penguin Business Dictionary
Call Number: Credo eBooks
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Standard Dictionary of Advertising, Mass Media and Marketing
by
Wolfgang J. Koschnick
Call Number: EBSCO eBooks
English & German.
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25 Reproducible Activities for Customer Service Excellence
by
Garber, Peter R.
Call Number: EBSCO eBook
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30 Reasons Employees Hate Their Managers
by
Adam Snyder; Bruce Leslie Katcher
Call Number: EBSCO eBook
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50 Activities for Achieving Excellent Customer Service
by
Darryl S. Doane; Rose D. Sloat
Call Number: EBSCO eBooks
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Applied Statistics for Business and Economics
by
Robert M. Leekley
Call Number: EBSCO eBook
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Data Strategy
by
Bernard Marr
Call Number: EBSCO eBook
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Hiring
by
Richard S. Deems
Call Number: EBSCO eBook
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Hiring Success
by
Steven T. Hunt
Call Number: EBSCO eBook
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Industrial psychology
by
Bisen, Vikram
Call Number: EBSCO eBook
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Inventory Analytics
by
Roberto Rossi
Call Number: EBSCO eBooks
--------------------------------
Books
Subject Headings
The 30 Day MBA in Marketing
by
Colin Barrow
Call Number: EBSCO eBook
--------------------------------
42 Rules of Product Management
by
Brian Lawley; Greg Cohen; Laura Lowell (Editor)
Call Number: EBSCO eBook
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42 Rules to Increase Sales Effectiveness
by
Michael Griego; Laura Lowell (Editor)
Call Number: EBSCO eBooks
--------------------------------
50 Powerful Ideas You Can Use to Keep Your Customers, Third Edition
by
Paul R. Timm
Call Number: EBSCO eBook
--------------------------------
100 Great Branding Ideas
by
McCartney, Sarah
Call Number: EBSCO eBook
--------------------------------
How Cool Brands Stay Hot
by
Mattias Behrer; Joeri Van den Bergh
Call Number: EBSCO eBook
--------------------------------
Innovation, Product Development and Commercialization
by
Dariush Rafinejad
Call Number: EBSCO eBook
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Key Concepts in Marketing
by
Jim Blythe
Call Number: Credo eBooks
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Mining Social Media: Finding Stories in Internet Data
by
Lam Thuy Vo
Call Number: Overdrive eBooks
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Teach Yourself: The Ultimate Marketing & PR Book
by
Eric Davies, Nick Smith, Brian Salter
Call Number: Credo eBooks
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Teach Yourself: The Ultimate Sales Book
by
Christine Harvey, Grant Stewart, Peter Fleming
Call Number: Credo eBooks
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Visual Merchandising
by
Tony Morgan
Call Number: Credo eBooks
--------------------------------
Advertising
Commercial Art NC 997 - NC 2002
Marketing: HF5410 - HF5417.5
Export Marketing: HF1416 - HF1416.6
Marketing-Management: HF5415.13
Marketing Research: HF5415.2
Consumer Behavior: HF5415.32 - HF5415.33
Purchasing: HF5437
Selling: HF5438 - HF5439
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